Encyclopedia of Jewish History and Culture Online

Adversus Judaeos Homilies

(1,342 words)

Author(s): Rainer Kampling, Berlin
The term Adversus Judaeos homilies refers to a canon of disparate texts of the Christian Church that contain the phrase “adversus Judaeos” (“against the Jews”) in the title. These texts, which go back to the second century, are directed against the Jews and Judaism, and against judaizing Christians, i.e. members of Christian communities who espoused Jewish beliefs or participated in elements of their religious practice. The contents, which were initially presented as polemics and later settled into convention, formed a repertoire for anti-Jewish and later antisemitic ideas.The A…
Date: 2017-08-17

Advertising Agency

(1,662 words)

Author(s): Boaz Neumann, Tel Aviv
In the 19th century, the advertising agency ( Annoncen-Expedition) was an emerging commercial enterprise in which an agency received orders for advertisements and passed them on to newspaper or magazine publishers. The Zeitungs-Annoncen-Expedition Rudolf Mosse (Advertising Expedition), founded in 1867 by Rudolf Mosse (1843-1920) pursued a new business model that built classified advertisements into a mass-market product through its broad distribution system, comprehensive ancillary services, and low prices. Mosse’s Advertising Ex…
Date: 2017-08-17